250 Stores Operations Representative at Bralirwa Plc

By | July 27, 2020

Bralirwa Plc

BRALIRWA Plc, Part of the Heineken Company, is engaged in the production, distribution and sales of a wide range of beer and beverage brands. A career with BRALIRWA offers great challenges combined with exciting opportunities to own and grow one’s career in line with their aspirations.

BRALIRWA is looking for a qualified, dedicated & experienced individual to fill the position of 250 Stores Operations Representative located in Kigali, Rwanda reporting to the 250 Stores Manager.


To optimize sustainable customer value and profitability within 250 Stores through fluid operations with the intention of growing volume and value for Bralirwa Plc and Retail business partners.


Develop and implement a strategy that optimizes ongoing growth and store profitability

  • To identify potential business partners to achieve listings, distribution, volume and profitability targets
  • To maximize the potential of existing contracts and exploit new business

Ensure guidelines and manuals of execution are abided on by the storekeepers

  • To ensure compliance of the Bralirwa channel execution strategy
  • To compile execution strategy for other catgories suppliers with the advice of 250 Stores Manager

Ensure safety and develop risk assessment for business operations continuity

  •  Be the champion of safety and health guidelines
  • To coordinate the safety and security measures

Develop and coordinate promotions and communications channels

  • To represent the organization in the negotiations with suppliers on marketing activities
  • Develop communications channels
  • Be the first line of contact of the 250 stores organization

Responsible for benchmarking and leverage good ongoing existing practices and new/upcoming products on the market

  • To do market visits and standardize reporting
  • Develop effective actions based on the market visit

Be responsible for customer services

  • To provide training and coaching to storekeepers
  • To develop “customer matters” and “ responsibility at work” training materials and guidelines
  • To evaluate and improve customer experience
  • To enhance operations as per consumer trends


  • Bachelor’s degree in Management, Marketing, Business administration or related field
  • Minimum of 3 to 5 years working in a commercial industry, sales or customer operations position
  • Must have great relationship skills
  • Holder of a Rwandan Driving license Cat B
  • Having experience in training and coaching will be an added value
  • Fluent in English, French and Kinyarwanda is required
  • Ability to work on tight deadline and independently
  • Good analytical and negotiation skills
  • Microsoft Office skills are essential
  • Having experience of working in ,multi-cultural or multi-national organization

The post 250 Stores Operations Representative at Bralirwa Plc appeared first on Jobweb Rwanda.